First, watch this:[link]
Now that you're thoroughly confused, here's the context. See, there's this line of stuffed animals from Korea, called Yoohoo and Friends, that somehow got an animated television series. American execs want to rebrand the show, so they hire this guy David Feiss to do it. If the name or the art style for the clip looks familiar, it's because his last big cartoon show was the incredibly deranged Cow and Chicken. Obviously, cute fuzzy animals is not his shtick, so he came up with this insane pitch... which now might actually become a real show.
Today is a good day.